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Everything about W3ll People & Sustainable Makeup

Everything about W3ll People & Sustainable Makeup

Sustainable makeup is something that is difficult to find, even though the beauty industry is making some progress. A lot of makeup still relies heavily on plastic for both packaging and shipping. This can be tough to avoid because many beauty products contain water, which creates an environment where bacteria can grow easily. Plastic packaging helps to prevent this. It is estimated that the beauty industry produces around 120 billion units of packaging each year. The shipping industry also contributes a large amount of carbon dioxide to the atmosphere – over 1 billion tons annually. In addition, there are often many different ingredients in beauty products, which can make it hard to tell if they are safe or not. Despite all these challenges, there have been some positive developments too. For example, more and more companies are using recycled plastic for their packaging. This helps to reduce the amount of new plastic that is produced from fossil fuels. Additionally, there are now more local sellers who sell sustainable products. This makes it easier for people to find safe and non-toxic products. Ivy Wild, a store based in Washington D.C., is one example of this. Even though I don’t live in D.C. anymore, I still order my skincare from their website because I trust that they only sell products that are good for you.

W3LL People

When I heard that Target would start carrying the line W3LL PEOPLE, I was excited to try it out and see if it lived up to the hype. I wanted to make sure that I wasn't being swayed by any marketing gimmicks, so I decided to wait until I had used up all my current products before making the switch.

W3LL PEOPLE was started by a make-up artist and cosmetic dermatologist who wanted to provide quality pigments and clean ingredients. Their products are made with nature-based ingredients such as green tea, turmeric, pomegranate, rosehip, and broccoli seed oil. They’ve partnered with the Environmental Working Group to get EWG-verified. This means that their products have been rigorously vetted by the EWG and have all been deemed completely non-toxic, free of any concerning chemicals, safe for your body and sustainable for the planet.

The packaging is one area where W3LL PEOPLE could improve. Most cosmetic companies struggle with sustainability, but W3LL PEOPLE is committed to using recycled materials and FSC-certified wood. Overall, I was impressed with the quality of the products and excited to have found a clean cosmetics brand that is easily accessible.

W3ll People Foundation

The W3LL People Foundation is a non-profit organization that is dedicated to providing access to education and empowerment opportunities for women and girls globally. The foundation was established in 2014 by co-founders Amy Poehler, Katie Couric, and Malka Young. The goal of the foundation is to create a world where women and girls have equal opportunities to succeed.

The foundation has worked with organizations such as the United Nations Foundation, Girl Up, She Should Run, and Girls Who Code. In 2015, the foundation launched the "Make It Your Own" campaign, which encourages young girls to pursue their passions and dreams. The campaign features inspirational videos from successful women such as Hillary Clinton, Condoleezza Rice, Sheryl Sandberg, and Oprah Winfrey.

The W3LL People Foundation is committed to creating a world where women and girls have equal opportunities to succeed. The foundation works with organizations that provide access to education and empowerment opportunities for women and girls globally. You can learn more about the W3LL People Foundation by visiting their website or following them on social media.

W3LL People Products

At W3LL People, they believe that true beauty comes from within. They offer a range of clean, toxin-free makeup and skincare products that allow your natural beauty to shine through. Their products are made with only the highest quality ingredients and are designed to give you the best possible results. Whether you’re looking for a new foundation, mascara, or skincare routine, they have something for everyone. Come see us today and discover the W3LL People difference!

W3LL People Mascara

W3ll People Mascara is a high-performance, natural mascara that lengthens, volumizes and conditions lashes with a long-wearing, water-resistant formula. The Expressionist Mascara has an innovative brush that provides superior separation, length and volume. W3ll People products are free of parabens, sulfates, phthalates, synthetic fragrances and GMOs. Their products are also cruelty-free and made in the USA.


Aqua (Water), Cera Alba (Beeswax), Copernicia Cerifera (Carnauba) Wax*, Stearic Acid, Oryza Sativa (Rice) Bran Wax, Ricinus Communis (Castor) Seed Oil*, Euphorbia Cerifera (Candelilla) Wax, Glyceryl Stearate, Kaolin, Silica, Lecithin, Methylcellulose, Tocopherol (Vitamin E), Camellia Oleifera (Green Tea) Leaf Extract, May Contain: [+/-CI 77491 (Iron Oxides), CI 77492 (Iron Oxides), CI 77499 (Iron Oxides)].

*Certified Organic Ingredient.


1.Start with a clean face and apply your favorite W3ll People foundation.

2.For best results, use the W3ll People Expressionist Mascara brush.

3.Start at the base of your lashes and wiggle the brush back and forth as you move up to the tips of your lashes.

4.Repeat until desired effect is achieved.

W3LL People Concealer

The W3LL People Concealer is a vegan and cruelty-free concealer that provides buildable, medium-to-full coverage. The concealer is made with organic ingredients, including aloe vera, jojoba oil, and shea butter, which help to hydrate and nourish the skin. The concealer comes in 16 shades and has a natural, matte finish. It can be used to cover up blemishes, dark circles, and other imperfections. The W3LL People Concealer is a great option for those who are looking for a natural and cruelty-free concealer.

Other concealers cannot compare to the natural look and feel of W3LL People's Concealer. This product provides buildable coverage to help disguise any imperfections, while still allowing your skin to breathe. Other concealers can feel heavy and cakey, but W3LL People's Concealer leaves your skin looking and feeling refreshed.

W3LL People Promo Code

The W3LL People Promo Code is a great way to save money on your next purchase. It can be used to get a discount on any size order, and it can also be used to get free shipping on orders over $50. The code is valid for one use per customer, and it cannot be combined with other offers. To use the promo code, simply enter it into the promo code box during checkout at the W3LL People website.


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